GEO vs. SEO for Small Businesses: How To Show Up In AI Answers And Traditional Search
Introduction When was the last time you scrolled to the bottom of the first page on Google in search of answers? You probably can't remember, right? Well, this is the reality of many people, including your potential clients. People go on Google, type in their questions and get an AI generated answer from Google AI Overviews. Some don't even use search engines, they just open ChatGPT or Perplexity and get straightforward answers. No more doomscrolling through hundreds of links and tens of website pages for one sentence. But these AI chatbots aren't pulling the answers from thin air. They are…